EVENT VIDEO MADE EASY
Amplify your team’s ability to produce the video you need before, during, and after your event.
Use video show to social proof and create excitement for your upcoming event:
Each event is an opportunity to collect videos for use all year long:
The end of your event is only the beginning—use your video content all year long:

Client Successes
For many event planners, the challenge is that the energy and buzz of an event often fade as soon as it ends. Now imagine turning a three-day conference into a year-round content engine that fuels thought leadership, engages the community, and drives ongoing marketing success. That is exactly what Cvent has achieved. For four consecutive years, Cvent has partnered with Gather Voices to transform Cvent CONNECT into a continuous source of thought leadership, community engagement, and marketing momentum. More than 400 authentic video stories have been collected, creating a constantly refreshed content library that engages audiences long after the event. In 2025 alone, over 100 videos were captured in just three days. Cvent’s strategy focuses on highlighting attendee expertise, industry trends, and evergreen topics relevant to the professional landscape, all while reinforcing Cvent’s position as a leader in event technology.
Client Successes
AFP ICON is the world’s largest conference for fundraising professionals, and AFP needed a promotion strategy that would cut through inbox noise and feel genuinely human. Instead of relying on stock creative or scripted marketing messages, AFP used Gather Voices to mobilize Global Board members to record short videos sharing their favorite AFP ICON moment. Content was captured asynchronously, from their own homes and devices, and then deployed across email and social to help exceed attendance goals by 18%.





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Resources
