Expectations for virtual events are high and getting higher. To drive value, attendance, and attention for virtual events in 2021, Event producers will need to find innovative ways to engage their audiences and create authentic human connections in virtual settings.
In this guidebook, which includes both written and video content, you’ll learn:
of videos on YouTube when content is created by (and features) real users. (Source: Social Toaster)
It's engaging. 87% of people say they want to see more video content from brands next year. (Source: Hubspot)
Video is memorable. Research shows that viewers retain 95% of what they learn in video. (Source: Social Media Week)