Virtual Engagement: How Lippman Connects Leverages UGV for Virtual Networking

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Video for Virtual Networking

Lippman Connects understands the importance of peer-to-peer video for driving engagement and promoting networking for virtual, hybrid, and in-person events. That’s why virtual networking is a critical component of their events. 

We invited Joel Lippman, Digital Project Lead at Lippman Connects, to join Ilana Cheyfitz, Customer Success Associate at Gather Voices, for a collaborative case study session about how Lippman Connects leverages pre-recorded video content at events. They covered: 

  • How to leverage user-generated video content to support virtual networking
  • Best practices for gathering video content to drive engagement
  • Lessons learned from using video content at ECEF 2020

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Featured Presenters

Michael Hoffman is the co-founder and CEO of Gather Voices, a technology company that automates the creation, management and publishing of video content. He is also the founder of See3 Communications, a digital marketing agency in Chicago and founder of the DoGooder Video Awards which honors the best social cause video on YouTube each year. Hoffman teaches marketing at the University of Chicago and is an internationally sought-after speaker and trainer who is a trusted advisor to association leaders on engagement strategy.