Organizations that are thriving in 2022 are those who have leaned into innovation. To meet the needs of their membership, acquire the next generation of association members, and retain existing members, association professionals must be willing to do things differently. But creating a culture that supports innovation can be a challenge, especially during a time when many teams are trying to do more with less.
That’s why we invited Amith Nagarajan, a founder, investor, board member, and Conscious Capitalism practitioner and is the Chairman of Blue Cypress, a family of purpose-driven companies, to present the Engage 2021 Keynote. He discussed:
Michael Hoffman is the co-founder and CEO of Gather Voices, a technology company that automates the creation, management and publishing of video content. He is also the founder of See3 Communications, a digital marketing agency in Chicago and founder of the DoGooder Video Awards which honors the best social cause video on YouTube each year. Hoffman teaches marketing at the University of Chicago and is an internationally sought-after speaker and trainer who is a trusted advisor to association leaders on engagement strategy.