Gather Voices transformed the 2024 PGA Show's media strategy, facilitating instantaneous sharing of video content. RX Global, the event organizer, highlighted cutting-edge golf products with captivating videos, significantly boosting media exposure and engaging a broader audience. With daily releases of Exhibitors' product introduction videos, the PGA maintained a steady stream of fresh content for media outlets to utilize. The Gather Voices platform revolutionized the handling of this vital video content, streamlining collection, editing, feedback, and communications in an unprecedented, modern approach.
With Gather Voices, high-quality video content was available to media outlets on the same day, giving deadline-driven media all the content they needed.
With rapid access to a wealth of video insights, media partners could offer more thorough and engaging coverage, enhancing the PGA Show's visibility and impact.
By sharing authentic stories and innovations within the golf community, new connections were created, fostering a stronger sense of community and sparking industry-wide conversations.
With Gather Voices, high-quality video content was available to media outlets on the same day, giving deadline-driven media all the content they needed.
With rapid access to a wealth of video insights, media partners could offer more thorough and engaging coverage, enhancing the PGA Show's visibility and impact.
By sharing authentic stories and innovations within the golf community, new connections were created, fostering a stronger sense of community and sparking industry-wide conversations.
Previously, capturing and sharing video content at the PGA Show was a slow, cumbersome process. Delayed content delivery failed to fully leverage media engagement opportunities, limiting the immediacy and impact of event coverage.
Using Gather Voices, RX Global was able to:
