ASAE is THE organization for association professionals, with more than 47,000 members. Knowing video content is key to member engagement, ASAE works with Gather Voices. To attract younger members to their certification offering (CAE), ASAE amplifies the stories of current CAEs. To promote diversity and inclusion, ASAE regularly lifts up the voices of those usually left out of the conversations. And to promote their learning and events, ASAE gathers videos from speakers, experts and attendees.
Gather Voices makes it simple for multiple business units within ASAE to continually collect and share video content.
ASAE uses video from unique cohorts of their membership for various programs, ensuring their content is as diverse as their community.
ASAE is collecting video across multiple programs and boosting engagement metrics across channels.
Gather Voices makes it simple for multiple business units within ASAE to continually collect and share video content.
ASAE uses video from unique cohorts of their membership for various programs, ensuring their content is as diverse as their community.
ASAE is collecting video across multiple programs and boosting engagement metrics across channels.
Before Gather Voices, ASAE had very little video content other than annual, large scale and expensive projects built around their events.
Using Gather Voices, the ASAE team is able to:
