The Alzheimer’s Association understands the power of people’s voices in inspiring Congress to act. That’s why they made user-generated video from advocates a central tactic in generating support for the ENACT Act. In just 2 weeks, the Alzheimer’s Association co-created 290 videos with advocates nationwide. In addition to sharing the videos on their own channels, the Alzheimer's Associations also gave video contributors access to share their videos online and tag their representatives.
Alzheimer’s Association empowered advocates across the country to use their own phones or computers to create videos anytime, anywhere with our software
In just 2 weeks, 300+ high-quality videos were gathered, edited, and published across social media, a web-based video gallery, email, and more
Video contributors were highly engaged in the process, with at least 100 content creators sharing their videos individually and tagging their representatives
Alzheimer’s Association empowered advocates across the country to use their own phones or computers to create videos anytime, anywhere with our software
In just 2 weeks, 300+ high-quality videos were gathered, edited, and published across social media, a web-based video gallery, email, and more
Video contributors were highly engaged in the process, with at least 100 content creators sharing their videos individually and tagging their representatives
Using Gather Voices’ simple video automation tools, the Alzheimer’s Association was able to capture hundreds of videos quickly, affordably, and easily. These powerful video stories will be repurposed for a variety of campaigns throughout the year.
The Alzheimer’s Association amplified their organization’s impact by using our software solutions to: